gateway experiment @ joburg art fair
getawayexperiment.net proposes a dialogue between the virtual and physical processes of sign and site design and perception. Stern and Neustetter have transformed several information-based web pages into collaboratively constructed communication sites. Initially, they commissioned local sign-makers in Johannesburg, South Africa to “re-mix” five, live websites by painting stylized versions of each image on their main pages. For a limited time, participants from anywhere in the world can edit any one of these “getaway” pages, by uploading their own replacement images. When not editing a given page, each individual image is randomly pulled from the site’s live database, thereby transforming the “getaways” into dynamic collages that signify something completely new.
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